Maharashtra State Rural Livelihood Mission (UMED) requires District Manager – Marketing & Knowledge Management

Mumbai : The Government of India has launched The National Rural Livelihoods Mission (NRLM) under the Ministry of Rural Development (MoRD). The Mission aims at creating efficient and effective institutional platforms of the rural poor enabling them to increase their household income through sustainable livelihood enhancements and improved access to financial and public services. The agenda is to mobilize the rural poor and vulnerable people into self- managed federated institutions and support them for livelihood collectives. In addition, the poor would be facilitated to achieve increased access to their rights, entitlements and public services, diversified risk and better social indicators of empowerment.

Further to these objectives, the Government of Maharashtra has constituted the Maharashtra State Rural Livelihoods Mission, registered under the Societies Act 1860. A State Mission Management Unit has been constituted as a dedicated support structure to deliver the mission in the State. The MSRLM aims to build a team of high quality professionals for providing technical assistance to the districts in various thematic areas such as social inclusion, rural livelihoods human resource management, creating human and social capital, Environment Management, financial inclusion, monitoring and evaluation, MIS etc.

The persons recruited and performing successfully could expect to be associated with the mission on a long term basis. For administrative policy reasons, the contract of this position will be for 11 months and renewed further based on performance and requirement.

Posting : Anywhere in Maharashtra State

Reporting : The person recruited will be reporting to the District Mission Manager or any other delegated authority.

Duties and Responsibilities: The following are the indicative Duties and responsibilities of District Manager – Marketing & Knowledge Management

  • Leadership in designing and development of annual work plans, perspective plans for the district under marketing and linkages component.
  • Study the current demand potential for products made by SHGs/community level institutions in the district/region
  • Consultation and handholding support to community level institutions to develop products which are in sync with current market demand in-order to ensure better price realization and value addition for stakeholders.
  • Develop and maintain a database of institutional buyers /vendors relevant to the products made by SHGs and other affiliated groups
  • Plan and organize seminars /workshops showcasing products of SHG’s to institutional buyers, financial institutions and general public
  • Ensure participation of SHGs and other affiliated groups to showcase their products at Mela’s/Fairs at district or regional level.
  • Develop innovative strategies to capture case studies, best practice learning notes, handouts, short films in order to support the overall knowledge management agenda for the
  • Closely working with other thematic unit for designing of training materials and IEC Tool, IEC materials kits for dissemination.
  • Actively contribute towards content development and regular updation of the mission website
  • Build partnership with specific knowledge management resource agencies, academic institutions and research firms at the district level.
  • Special effort to document and share towards success stories emerging from vulnerable stakeholders such as women headed households, SC/ST households, Differently abled individuals etc.
  • Develop and maintain a database of local media (Print, TV, Radio etc) contacts in the districts and disseminate success stories for circulation in mass media.
  • Undertake regular reporting to SMMU in form of generating MPR’s, QPR’s and other relevant periodic reports
  • Any other tasks or activities as per mission requirement and needs.

Minimum Qualification and Experience :

  • Master of Business Administration in Marketing or Master of Business Management in Marketing, Master of Management Studies in Marketing or Master of Social Entrepreneurship Development or Master of Journalism and Mass Communication or Master of Journalism or Master in Media Management from recognized University/Institute with minimum 6 years work experience in Rural Development/Social Mobilisation/Poverty alleviation/Livelihoods promotion/Rural Co-operative programmes out of which minimum 3 years relevant experience in marketing activities of products made by SHGs/Community level institutions, IEC, Communication in Rural Development/Social Mobilisation/Poverty alleviation/Livelihoods promotion /Rural Co-operative programme.
  • Age limit for open market candidates would not be more than 40 years as on a 1st April 2018 and up to 5 years of age relaxation for reservation category and Persons with Disabilities (PwD) candidates.
  • Knowledge of Marathi and MS Office is essential.

Desired Domain Knowledge and Experience :

  •  Sound knowledge of product development, market penetration and prices realization strategies in context of products made by SHGs and affiliated institutions of the poor.
  • Sound Knowledge on Value Chain Development of products made by SHGs and affiliated institutions of the poor.
  • Verifiable track record of linkage of SHGs and affiliated institutions of the poor to institutional buyers and vendors for marketing of products.
  • Knowledge of processes and systems for linking SHGs and affiliated institutions of the poor to financial institutions for working capital requirements.

Desired Competency and Attributes :

  • Ability to recognize complexity, analyze and act – Proactive in identifying issues and bottlenecks with ability to think Out of Box for innovative solutions.
  • Intensity, Integrity and Intelligence – Willingness to travel ‘extra mile’ in order to work for communities with the ability to translate knowledge into purposeful action
  • Inclusive Approach – Sensitive to needs to vulnerable and marginalized communities and including them in the development process
  • Team Player- Thrives working in a large team with the ability to demonstrate leadership skills wherever required.
  • Integrative Skills – Understands relevant cross-sectoral areas how they are interrelated;
  • Articulate and demonstrate clear results – Possesses effective communication skills to deal with different stakeholders with ability to achieving objectives in challenging situations

Salary : Monthly CTC Rs. 30,000/-
How to apply : Interested candidates can send their online application on www.umed.in  ( Click Here ) Last date of online application submission is 10th May 2018 till 11.59pm.